Iowa Field Generals

Sports Branding

A self-initiated project in which I wanted to create a pro-American football team from scratch. I chose my home state of Iowa, which currently has no professional teams. From there I wanted to utilize my custom-made typeface "Hardin" for the project. The end result is an homage to the hard-working heart-land farmer.

CREDITS

Joshua Kramer

MY ROLE

Strategy
Design
Illustration

CLIENT

Self-Initiated
jk_IFG_header_2340x1316
jk_IFG_3_away_close_2340x1316
jk_IFG_4_compare_2340x1316
jk_IFG_5_away_white_2340x1316
jk_IFG_1_overhead_2340x1316
jk_IFG_6_trio_2340x1316
jk_IFG_9_winter_merch_2340x1316
jk_IFG_10_pattern_2340x1316
jk_IFG_11_summer_merch_2340x1316
jk_IFG_12_motto_2340x1316
jk_IFG_7_Logo_v3_2340x1316
jk_IFG_8_colors_2340x1316
jk_IFG_7_type_v2_2340x1316
© 2021 JOSHUA KRAMER. ALL RIGHTS RESERVED.